Social Media for Professional Speakers #NSAOhio

Mar 16, 2012 No Comments by

Tomorrow is the big day! I’m excited to be giving a presentation to a group of professional speakers about how to best use Social Media in their speaking efforts. The presentation is half of an eight hour seminar, so this slide deck is a doozy! We’ll be covering everything from: Blogging Basics LinkedIn Twitter (featuring [...]

Social Media, Speaking Read more

What’s the Deal with Campus Memes on Facebook?

Feb 23, 2012 2 Comments by

Well! I was actually asked this very question for OSU’s student paper The Lantern recently. You can read the full article here. And here is a bit of our original interview: 1. What do you define a meme as? A meme is basically information that gets passed around, usually by replication or imitation, from person [...]

Social Media Read more

Pinterest for Business

Feb 22, 2012 No Comments by

I found this GREAT Slideshare presentation on Pinterest (via this guy), and thought I’d share here. I’m definitely interested in Pinterest (one of my friends calls it “porn for women”), but still am figuring it out for myself and how it might work for a client. This deck is pretty comprehensive and gives great ideas [...]

Content Marketing, Social Media Read more

The Karcher Group Acquires Social Business Strategies, Expands Into Columbus

Feb 15, 2012 3 Comments by

…and PS, I get to come along for the ride. If you want the down and dirty details of how this all panned out, click over to Nate’s blog. In the meantime, here’s a little bit about what’s shakin’ in old Sarah J. Storer land. And when I say “old” I’m just using a turn [...]

Social Business Read more

#SocialFresh Day 1 Recap

Feb 06, 2012 No Comments by

Getting off a plane late Sunday evening into the warm and wet Florida air was kinda awesome. As an Ohio girl who has suffered through a winter or two, getting off the plane into this weather was an invitation to basically run around nude for the next four days. But, of course, as a very [...]

Content Marketing, Social Media Read more

Blogging 101 Presentation for OSU PRSSA

Jan 27, 2012 No Comments

The other night I gave a presentation to the Ohio State University PRSSA group. I always love speaking to students in this group because they are eager to learn and see beyond the constraints that business owners have to–by necessity–abide by. I approach blogging in a little more “touchy-feely” way (though don’t worry, I’ll be [...]

Read more

You’ve Been Told

Jan 04, 2012 1 Comment

So…how can we be different? How can we use the tools to mean something more?

Read more

Louis C.K. on Why He Hates Twitter

Nov 07, 2011 5 Comments

Either an intentionally hilarious rant on Social Media and Twitter, or an unintentional commentary on how mobile/social has narrowed our ability to enjoy experiences holistically. Either way, worth a watch. Photo source

Read more

What I Want (For the ‘Net, For You, For Me)

Sep 01, 2011 2 Comments

I am tired of the Internet.

Read more

The Power of Social Giving

Aug 30, 2011 No Comments

People often ask me, “How did you grow a community at The Naked Redhead? How can I do what you’ve done online?” And I have one very simple answer : I gave. Now listen, this isn’t about to be some post about how charitable I am, or how I gave all my clothes to Golden [...]

Read more